Nook Dairy Residential Develpment 3D Survey

Yorkshire-based house builder and property developer, RN Wooler commissioned Bowman Riley to create a Matterport 3D survey of a newly completed home at Nook Dairy to support sales and marketing activity across the development.

The house builder wanted to provide prospective buyers with an engaging and accessible way to experience the property remotely. By creating an interactive digital twin, potential purchasers can explore the home at any time, gaining a clear understanding of the layout, room relationships, quality of finishes and overall character before arranging a physical viewing.

The Matterport survey allows RN Wooler’s team to showcase the property across multiple marketing channels, including their website, social media platforms and online property listings. The immersive experience encourages visitors to spend longer exploring the home and provides a more comprehensive understanding of the property than traditional photography alone.

For buyers relocating from outside the area, the virtual tour offers a convenient way to view the property remotely, reducing the need for unnecessary travel whilst helping to generate qualified interest. The survey is available online 24 hours a day and can be revisited throughout the purchasing journey, supporting decision-making and improving accessibility for prospective purchasers.

The Matterport survey has provided a flexible and engaging marketing tool that enhances the buyer experience, extends the reach of property marketing campaigns and supports residential sales through immersive digital technology.